Privacy Policy

LearnSpark LLC ("LearnSpark", "we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service, including our websites and applications across all subdomains (learnspark.io, app.learnspark.io, app2.learnspark.io, and any future subdomains).

1. Information We Collect

We may collect the following categories of personal information. Not all fields are collected from every user — what we collect depends on which features you use, whether you make a purchase, and what you choose to provide.

1.1 Contact & account information

• Your full name
• Your email address
• Your phone number (optional — used for setup session confirmations, SMS reminders, and support)
• Your mailing address (optional — used only when we send physical items such as swag, gifts, printed materials, or event invitations)
• Account credentials (hashed password, or auth provider ID if you sign in with Google)

We use your email for service messages such as booking confirmations, billing receipts, and account alerts. Our event registration form explains the phone, email, and text communications associated with the event. We record the agreement you give by submitting that form. Promotional SMS requires a separate opt-in, and you can stop texts at any time. Providing a phone number or accepting our Terms does not by itself consent to SMS marketing.

1.2 Billing & payment information

Collected only if you subscribe to a paid plan or make a purchase:

• Billing name and billing address (required for tax compliance and fraud prevention)
• Subscription tier, billing cycle, and invoice history
• Last 4 digits, card brand, and expiry date of your payment method (for display only)

Full card numbers and CVC codes are never stored on LearnSpark servers. All payment processing is handled by Stripe, Inc., a PCI-DSS Level 1 certified payment processor. See Stripe's Privacy Policy for details on how they handle payment data.

1.3 Educational & product-usage information

• Educator profile (teaching style, subjects, goals)
• Student profiles you create (first name or nickname, age/grade, learning preferences, mastery data) — see Section 4 for children's data handling
• Lesson plans, schedules, generated content, and progress records
• Setup call prep responses (subject interests, education style)

1.4 Technical information (collected automatically)

• IP address, browser type, device type, and operating system
• Pages visited, referrer, UTM parameters, and affiliate attribution IDs
• Cookie identifiers (subject to your consent — see our Cookie Policy)
• Meta Pixel (fbclid) and analytics identifiers, where consent has been given. When you consent to marketing cookies, we also send server-side conversion events to Meta through the Conversions API. These events include a matching event ID (for deduplication with the browser Pixel), your IP address, browser user agent, and a hashed (SHA-256) version of your email address and first name when you've provided them (e.g. on a form submission). Mobile numbers collected for the masterclass SMS program and SMS consent records are excluded from this advertising matching.

1.5 Agreement and consent records

When you accept our Terms of Service or Privacy Policy — at signup, or when we ask you to accept an updated version — we record which version you accepted, the date and time, your account identifier, your IP address, and your browser user agent. We keep these records to evidence that agreement was given. They are retained for as long as your account exists and for a reasonable period afterwards to establish the terms that applied to your use of the Service, and they are not used for marketing or profiling.

2. How We Use Your Information

We use the information we collect to:

• Provide, operate, and maintain our Service
• Improve, personalize, and expand our Service
• Understand and analyze how you use our Service
• Develop new products, services, features, and functionality
• Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the Service, and for marketing and promotional purposes
• Process your transactions and send related information
• Find and prevent fraud
• Comply with legal obligations and regulatory requirements

3. Data Processors and Third-Party Services

We use the following third-party service providers to process your data as part of our Service delivery:

AI & Language Processing:

• Google Gemini API – AI language model for personalized learning recommendations and content generation.
• OpenAI API – AI language model for supplementary educational content and analysis.
• Anthropic Claude API – AI language model for content generation and learning support.
• Perplexity AI API – Research and information synthesis for educational content.
• XAI (Grok) API – AI reasoning and content generation for learning materials.
• Groq – Speech-to-text transcription.
• Lovable AI Gateway – A routing layer that forwards requests to the AI providers listed here.

Audio, Voice & Transcription Processing:

Audio recorded, spoken, or synthesized within the Service (including lesson recordings captured via the Spark Insights feature) may be processed by one or more of the following providers. We may change providers from time to time to improve quality, accuracy, or availability; the current list of processors that may handle audio and transcription data includes:

• ElevenLabs – Text-to-speech, voice synthesis, and speech-to-text transcription.
• OpenAI (including Whisper) – Speech-to-text transcription and transcript analysis.
• Google Gemini – Speech-to-text transcription and transcript analysis.
• Anthropic Claude – Transcript analysis and lesson feedback generation.
• xAI (Grok) – Transcript analysis and reasoning over lesson content.
• Groq: Speech-to-text transcription.
• Deepgram, AssemblyAI, or comparable speech-to-text providers – May be used as alternate or backup transcription providers.

Providers receive the content needed to perform their part of the service. Their retention and data-use terms vary by provider and feature. The LearnSpark storage limits in Section 3.5 do not establish deletion from every provider system. For information about a particular processor or a data request, contact [email protected].

3.5 Lesson Recording (Spark Insights)

LearnSpark includes an optional in-product feature called Spark Insights, which allows the account holder (parent, guardian, or educator) to record a lesson so that LearnSpark can generate lesson feedback, mastery observations, and personalized next steps. This section describes how that audio is handled.

What is captured:

• Audio captured from the device microphone during a lesson you actively start recording.
• A transcript of that audio, generated by one or more of the speech-to-text providers listed in Section 3 above.
• Derived analysis notes (e.g., topics covered, questions asked, indicators of understanding, suggested next steps).

How it is used:

We use lesson audio to create a transcript and learning notes, including topics covered, observations and suggested next steps.

Our processing includes safeguards that replace detected names with codes and remove detected contact details before analysis. This is pseudonymization, not a guarantee of anonymity. Audio and some processing steps may contain identifiable information, and automatic detection can miss details. Please avoid recording information that is not needed for the lesson.

A small number of features, by their nature, must send content to a specialist third-party service in its original form: (1) your voice-recording audio is sent to a speech-to-text provider to create the transcript; (2) as part of the anonymization itself, an AI step briefly reads the raw transcript to find the names that need protecting; (3) photos or documents you upload are sent to an AI vision service to read their content; (4) names you speak in an activity note are used to match the note to the right child; and (5) the tutor's spoken read-aloud reply, which may include your child's first name, is sent to a text-to-speech provider.

We do not sell lesson audio or transcripts, use them for advertising or behavioral targeting, or submit them to train our own foundation models. Provider data handling is described in Section 3.

The seven-day audio and 30-day transcript limits below apply to LearnSpark’s active recording storage. They are not a promise that every provider log or backup copy is erased within those periods.

Retention and deletion:

• The browser can keep a temporary recovery copy during capture. Recovery copies have a seven-day expiry checked when the app runs. A closed or offline browser cannot be cleared remotely, and copies you download are under your control.
• Audio in LearnSpark’s active recording storage has a seven-day retention cap. Transcripts have a 30-day cap. Both may be deleted earlier after verified processing. Automated cleanup removes expired items; the resulting learning records and insight notes stay in your account until separately deleted.
• You may delete a recording, transcript, or its analysis notes at any time from within your account, or by contacting [email protected].

Your responsibility as the account holder:

Recording is only initiated when you (the account holder) choose to start it. By starting a lesson recording, you confirm that:

• All participants present in the lesson (including any children, co-parents, tutors, or other adults) have been informed that the session will be audio-recorded and analyzed for educational feedback.
• You have obtained any consent required under the laws of your jurisdiction. Some regions (for example, several U.S. states and countries outside the U.S.) require the consent of all parties to a recorded conversation; it is your responsibility to comply with those laws.
• You will not use Spark Insights to record any individual who has not been informed, or to record conversations that are unrelated to the educational purpose of the Service.

Before first use, each signed-in recorder saves a separate choice allowing LearnSpark to process lesson recordings. We reuse that choice across devices until it is withdrawn. You can change it under Settings → General → My note-taker permission. Withdrawal blocks new capture and upload and stops further processing at subsequent consent checks. It cannot recall work already sent to a provider or erase earlier learning records. Deletion is a separate action. The saved choice records your affirmation that you have permission to record participants; it does not independently verify guardianship.

3.6 Setup & Walkthrough Call Recordings

Setup calls, live walkthroughs, and consultation calls with LearnSpark are conducted over Zoom and are recorded. Zoom displays a visible on-screen recording indicator and, where enabled, plays an audible notice when recording begins, so all participants are informed at the start of the call.

When you book a call through our website, you are asked to affirmatively acknowledge — via a required checkbox — that the call will be recorded and that LearnSpark may use excerpts from the recording (audio, video, transcript, or still frames) in testimonials, marketing materials, case studies, social media, advertising, and other promotional content. Your consent, the exact text you were shown, and the timestamp of that consent are stored with the booking record as an audit trail.

Scope: This consent covers the adult participant(s) on the call only. LearnSpark does not include children in setup calls, and no minor's voice or likeness is captured or used in marketing under this section.

Retention: Full call recordings are retained for internal training, product improvement, and to source promotional excerpts. Where an excerpt is published, only the specific approved clip is used externally; the underlying full recording is not made public.

Withdrawing consent: You may withdraw consent for future marketing use of your recording at any time by emailing [email protected]. On receipt, LearnSpark will stop using excerpts from your call in new marketing materials and take reasonable steps to remove already-published clips from channels it controls. LearnSpark cannot recall material that has already been downloaded, re-shared, or otherwise distributed by third parties.

3.7 Curriculum Documents You Upload

LearnSpark lets you upload your own curriculum documents (for example, a syllabus or scope-and-sequence you are licensed to use) so that lessons and progress records can be built against them.

How they are processed: An uploaded document is stored in our private storage and sent to our AI provider so its structure and learning objectives can be read and turned into a curriculum you can teach from. It is processed to deliver the Service to you.

They stay yours and stay private. Curriculum documents you upload are visible only within your own account. We do not publish them, share them with other users, or reuse them to build curricula for other families.

Your responsibility: You must hold the rights or licence needed to upload a document and to have it processed by automated and AI systems. Some curriculum authorities restrict copying, electronic storage, or use of their materials with generative-AI tools — please check the terms attached to a document before uploading it. See section 5A of the Terms of Service.

Deletion: You can delete an uploaded curriculum from your account at any time, which removes the stored document and the curriculum derived from it.

4. Children's Privacy & Educational Data

LearnSpark’s current service is intended for adult parents, guardians and educators. Adults provide child profiles and can choose to record lessons that include a child’s voice. SparkChat, the planned child-facing chat feature, is not currently available. An adult account or ordinary terms acceptance does not by itself establish verified parental consent for a child-facing service.

What Children's Data We Collect:

Through parent or guardian accounts, we may collect the following information about children:

• Child's name or nickname (as provided by the parent/guardian)
• Age or grade level
• Learning preferences and interests
• Subjects and topics of study
• Progress and assessment data generated through use of the Service
• Lesson history and curriculum records
• Interest profiles used for personalized content generation
• Where the account holder chooses to use Spark Insights: incidental audio of the child speaking during a recorded lesson, and the resulting transcript. Audio and transcripts follow the separate retention limits and limitations in Section 3.5.

Why We Collect It:

Children's educational data is collected and processed solely to:

• Generate personalized, age-appropriate lessons and learning materials
• Track educational progress and adapt difficulty levels
• Provide progress reports and insights to parents and educators
• Improve the quality and relevance of educational content

How It's Collected:

Adults enter child profiles and learning details. A lesson recording may also capture a child speaking. Optional support details, such as learning needs you choose to share, require a separate saved choice before they are used to adapt lessons. That choice is reused until you withdraw it; missing consent is not treated as permission. Withdrawal stops future use at consent checks and does not erase earlier lesson plans or learning records.

How Long We Keep It:

Children's educational data is retained for as long as the parent or guardian account remains active. You can request deletion of a child’s profile or your account. Active-storage deletion and backup or provider limitations are described in Section 6.

Third-Party Processing:

Children's data may be processed by the AI and audio service providers listed in Section 3 above, solely for the purpose of generating personalized educational content. Children's data is never sold, shared for advertising purposes, or used for behavioral targeting.

Parental Rights:

Parents and guardians have the right to:

• Review all personal information collected about their child
• Request a copy or export of their child's educational data
• Request correction of any inaccurate information
• Request deletion of their child's data at any time
• Withdraw consent for further collection of their child's information

To exercise any of these rights, parents may manage child profiles directly within their account settings or contact us at [email protected]. Account screens show learning information, but may not show every personal-data record. Learning-summary or compliance PDFs are not a complete personal-data export. Contact us for a fuller access, export, correction or deletion request; we may need to verify your authority before sharing child data.

5. Data Security

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

6. Data Retention and Deletion

Retention Period:

We retain your personal data indefinitely while your account is active. This allows us to maintain your learning history, progress records, and account information.

Deletion Request:

You may request deletion of your account and associated personal data at any time by contacting us at [email protected]. Upon receiving a deletion request:

• We aim to complete requests within 30 days, subject to applicable legal requirements. Active-account deletion includes associated historical tables and private export files. Failures can require retry or manual follow-up.
• Some data may be retained longer if required by law or for legitimate business purposes
• Database backups may contain older copies after active-storage deletion. We have not yet verified a complete process for reapplying every deletion and consent withdrawal after restoring a backup. We cannot promise immediate or complete erasure from all backups or provider systems. Contact us for the status of a specific request.

7. Cookie Policy

Please refer to our Cookie Policy for information about how we use cookies and similar tracking technologies.

8. Your Data Protection Rights

Depending on your location, you may have the following rights regarding your personal information:

Universal Rights (All Users):

• The right to access – You have the right to request copies of your personal data.
• The right to rectification – You have the right to request that we correct any information you believe is inaccurate.
• The right to erasure – You have the right to request that we erase your personal data, subject to certain conditions.
• The right to data portability – You have the right to request that we transfer the data we have collected to another organization, or directly to you.

GDPR Rights (EU Residents):

If you are located in the European Union, you have additional rights under the General Data Protection Regulation (GDPR), including:

• The right to restrict processing – You have the right to request that we restrict the processing of your personal data
• The right to object to processing – You have the right to object to our processing of your personal data
• The right to lodge a complaint with a data protection authority
• Rights related to automated decision-making and profiling

CCPA Rights (California Residents):

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA), including:

• The right to know what personal information is collected, used, shared, or sold
• The right to delete personal information collected from you
• The right to opt-out of the sale or sharing of your personal information
• The right to non-discrimination for exercising your CCPA rights

PIPEDA Rights (Canadian Residents):

If you are a Canadian resident, you have rights under the Personal Information Protection and Electronic Documents Act (PIPEDA), including:

• The right to access your personal information
• The right to request correction of inaccurate personal information
• The right to understand how your information is being used
• The right to request deletion subject to legal obligations

Exercising Your Rights:

To exercise any of these rights, please contact us at: [email protected]

If you make a request, we have one month (or as otherwise required by applicable law) to respond to you.

9. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

10. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at: [email protected]

Mailing Address:
LearnSpark LLC

11. Lead Magnet & Free Resource Data

When you download a free resource, we collect your email address and, where provided, your name. This data is used to: (a) deliver the requested resource, (b) send related educational content and product information, and (c) improve our resources and services.

Your email and name may be shared with our email/messaging platform (currently Respond.io) for the sole purpose of delivering communications you've consented to. We do not sell your personal data to third parties.

12. Third-Party Tools

We use the following third-party services that may process your data: Respond.io (messaging, email delivery, and in-app support), Stripe (payment processing), and Google Analytics / PostHog (anonymous usage analytics). Each service has its own privacy policy governing their data handling.

12A. SMS Privacy and Choices

The LearnSpark SMS customer-care program has a separate signup at learnspark.io/messaging-consent/. For this program, you choose an optional, unchecked SMS checkbox and save your preference. You can submit that form without a phone number or SMS consent. Choosing SMS permits customer-care texts about events or setup calls you request, including confirmations, join links, reminders, and support replies; it does not authorize promotional texts. Joining this program is not a condition of purchase, registration, or use of LearnSpark. Providing a phone number alone or registering elsewhere does not enroll you in this program.

LearnSpark LLC uses the contact details submitted with an event registration to contact you about that event, as disclosed on the form, including attendance confirmation, join links, and reminders by phone, email, or text. Promotional SMS about LearnSpark, product walkthroughs, and offers has a separate subscription at learnspark.io/sms. Consent to promotional SMS is optional and is not a condition of purchase or registration. Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for help, or email [email protected].

We do not sell or share mobile information with third parties or affiliates for their marketing or promotional purposes. SMS opt-in data and consent are not shared with third parties or affiliates for those purposes. We may share the information necessary to deliver and support our messages with service providers acting on our behalf, including messaging platforms and carriers. They may use it only to provide those services.

We record your phone number, each SMS choice, the disclosure version and text, submission time, source page, IP address, and browser information to document your preferences. We retain consent and opt-out records as needed to honor your choices and meet compliance obligations. See our SMS Terms for program details.

13. Data Retention (Email Subscribers)

We retain your email and contact information for as long as you remain subscribed to our communications. If you unsubscribe, we will delete your data within 30 days unless we are required to retain it for legal or compliance purposes.